How we build a

200m cash brand equity in less than 5 years

A brand represents much more than a logo, and that’s especially true for your users. We have developed a strong and dynamic brand that have created a solid foundation for the insurance company ANV, a start-up in 2011. The success of the brand over the long term depends on your brand equity. When people speak of “brand equity” they mean the public’s valuation of a brand”. Brand equity is more of a concept than anything else and acts as a framework for understanding the power of consumer’s emotions in relationship to your positioning. We contributed well on our marketing side. ANV got sold in 2016 for 200M in cash to AM Trust.

We created ANV.tv

A digital platform where all employees where able to share their work, presentations, video’s, documents with clients.