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DELIVERABLES
Brand Identity, Strategy, Logo design
BRIEFING
Make insurance sexy again!
APPROACH
As the creative lead for the ANV team is to take the core principles of the ANV vision and brand objectives and translate them creatively into a full breadth of ANV internal and external communications materials so that these ideas can become more clear, impactful, relevant and more appealing across its full universe of stakeholders. In addition to this creative mandate is the additional requirement to provide both hands on personal skill in addition to selecting and managing appropriate external resources to assure the work gets executed to the fullest standards of quality for each given element of the program.